Tuesday, February 9, 2010
The B.C. Catholic is getting audited
We're being audited, but that's a good thing. In line with most newspapers, we're having our circulation audited -- by the Canadian Circulation Audit Bureau. Among other things, a circulation audit confirms to advertisers that a newspaper's readership is what it says it is. If you receive a questionnaire in the mail from the CCAB, your reply to it would help The B.C. Catholic immensely. (Note, the letter apparently contains a few mistakes, such as referring to us as a "magazine." Kindly exercise Christian charity and overlook these discrepancies.)
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